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Leonard Cheshire Campaigning Website

Leonard Cheshire Campaigning Website
9th November 2004

The new Leonard Cheshire Campaigning website is a fully content managed site, with plenty of bespoke elements and features such as Email an MP, Opinion Polls and Petitions.
www.lc-uk.org/campaigning

The campaiging site for Leonard Cheshire is a site that needs to move fast, react and change easily . The entire site is content manageable using the simple and flexible BeeKeeper interface. This site is a key tool for the campaigning activities of Leonard Cheshire.
Within each campaign, a number of features can be switched on;

To encourage people to contact their Member of Parliament, their Scottish counterparts (MSPs) or a Welsh Assembly Member, users of the site can simply enter their postcode to be supplied with an online form from which they can email their representative. Leonard Cheshire will supply suggested text, but each user can amend and add to this text.

Petitions can be attached to a campaign. Users enter their name and address into a form to register their support for the campaign. Leonard Cheshire can then use this information, downloaded as an Excel sheet, to express the level of support behind a campaign.

Opinion Polls can be added to campaigns, to give a general idea of how people react to issues. This is both useful information and encourages people to engage with the subject.

The Campaigning site allows users to interact and be counted on important issues, and allows Leonard Cheshire to use tools to extend the reach and impact of their campaigning.

www.lc-uk.org/campaigning

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