What We Do
Build
Stand for Standards
To ensure our sites are super-fast and efficient we build sites using the current standards, XHTML 1.0 Transitional for markup and CSS 1&2 for presentation. These standards are recommended by the World Wide Web Consortium (W3C), who define and promote the standards for web technologies. These standards give us major advantages over traditional methods of building websites (for example complicated nested table layout, numerous font tags, hundreds of 'br' tags and bandwidth eating spacer gifs);
- Faster download times due to smaller page sizes - slow modem users get less annoyed when accessing your site, bandwidth usage costs are lower.
- All users can access your site with full cross browser compatibility - sounds obvious, but you still see 'Internet Exlorer only' or 'best viewed with Netscape' sites around. Cater for everyone, even people using Linux!
- Better search engine visibility - content is more easily indexed by the search engines, meaning more people find your site. Thats got to be a good thing!
- Accessibility compliance with the law - sites built with standards are more accessible to screen readers and other access technologies (e.g. access keys). The Disability Discrimination Act in the UK, similar to Section 508 in the USA, demands it. The Web Accessibility Initiative (WAI) from the W3C gives us the guidelines.
- Lower development costs - designs, tweaks and redesigns take less time, as we only have to change (generally) one file. That saves you money.
- Future proof sites - open standards are forward compatible, so a correctly authored site today will work far into the future. And writing with Web Standards also means that people stuck on old 3 and 4 version browsers can still see your site - so everybody wins.
- For more information on standards, see:
- www.w3.org The World Wide Web Consortium
- www.webstandards.org The Web Standards Project
